Alphabet (GOOGL) Stock Price

Alphabet Price

🇺🇸NASDAQ·CLOSED
306.75USD
Market closed
Today +/-
+2.28 USD
Today %
+0.75 %

Alphabet (GOOGL) — ISIN US02079K3059. The Alphabet stock price was 306.75 USD in 2026. Revenue was 485.6 B USD. Earnings were 141.27 B USD. P/E ratio was 26.56. Alphabet operates in the Communication sector.

Alphabet stock price

Ex-Dividend
Details

Stock Price

How to Read This Chart

This chart tracks the historical stock price of Alphabet over time. You can switch between daily, weekly, and monthly views and select custom time ranges — from a single day to the full available history. Use the toggle to view price changes in absolute currency terms or as a percentage change relative to the starting date.

Total Return vs. Price Return

The "Total Return" toggle includes reinvested dividends on top of the pure price movement. This is critical because dividends can account for a significant portion of long-term returns. Historically, roughly 40 % of the S&P 500's total return has come from dividends. Always compare total return when evaluating a stock's real performance against a benchmark.

Intraday Price Data

When viewing a one-day time frame, the chart displays real-time intraday price movements. This is useful for observing how Alphabet stock reacts to market openings, earnings releases, or breaking news throughout the trading session.

What to Look For

Look for long-term trends (sustained upward or downward movements over months and years), support and resistance levels (price zones where the stock repeatedly bounces or reverses), and volatility (how much the price fluctuates day to day). Comparing Alphabet's price chart to a market index like the S&P 500 can reveal whether the stock is outperforming or underperforming the broader market.

Alphabet Stock Price History
DateAlphabet Price
3/13/2026306.75 USD
3/12/2026304.47 USD
3/11/2026306.62 USD
3/10/2026307.12 USD
3/6/2026297.81 USD
3/5/2026299.89 USD
2/27/2026305.79 USD
2/26/2026306.37 USD
2/25/2026312.85 USD
2/23/2026312.31 USD
2/20/2026315.00 USD
2/19/2026303.21 USD
2/18/2026303.17 USD
2/17/2026303.33 USD
2/16/2026302.02 USD
2/13/2026305.57 USD
2/12/2026305.72 USD
2/11/2026309.00 USD

Alphabet Revenue, EBIT, Net Income

  • 3 Years

  • 5 Years

  • 10 Years

  • 25 Years

  • Max

Revenue
EBIT
Net Income
Details
Date
Revenue
EBIT
Net Income
Jan 1, 2006
10.61 B USD
3.55 B USD
3.08 B USD
Jan 1, 2007
16.59 B USD
5.08 B USD
4.2 B USD
Jan 1, 2008
21.8 B USD
6.63 B USD
4.23 B USD
Jan 1, 2009
23.65 B USD
8.31 B USD
6.52 B USD
Jan 1, 2010
29.32 B USD
10.38 B USD
8.51 B USD
Jan 1, 2011
37.91 B USD
12.24 B USD
9.74 B USD
Jan 1, 2012
46.04 B USD
13.83 B USD
10.74 B USD
Jan 1, 2013
55.52 B USD
15.4 B USD
12.73 B USD
Jan 1, 2014
66 B USD
16.87 B USD
14.14 B USD
Jan 1, 2015
74.99 B USD
19.36 B USD
15.83 B USD
Jan 1, 2016
90.27 B USD
23.72 B USD
19.48 B USD
Jan 1, 2017
110.86 B USD
28.91 B USD
12.66 B USD
Jan 1, 2018
136.82 B USD
32.6 B USD
30.74 B USD
Jan 1, 2019
161.86 B USD
35.93 B USD
34.34 B USD
Jan 1, 2020
182.53 B USD
41.22 B USD
40.27 B USD

Alphabet Income Statement, Balance Sheet, Cash Flow Statement

Last updated Mar 13, 2026, 12:27 PM
 
REVENUE (B USD)
REVENUE GROWTH (%)
GROSS MARGIN (%)
GROSS INCOME (B USD)
NET INCOME (B USD)
NET INCOME GROWTH (%)
SHARES (B)
DOCUMENTS
1999200020012002200320042005200620072008200920102011201220132014201520162017201820192020202120222023202420252026e2027e2028e2029e2030e2031e
00.020.090.441.473.196.1410.6116.5921.823.6529.3237.9146.0455.526674.9990.27110.86136.82161.86182.53257.64282.84307.39350.02402.84485.6558.29636.39690.18772.91901.48
352.63410.47233.71117.6892.4772.7856.4731.348.5223.9729.2821.4620.5918.8813.6220.3822.8023.4218.3012.7741.159.788.6813.8715.0920.5414.9713.998.4511.9916.63
68.4282.5669.7056.7253.9458.0260.1659.9360.4562.6064.4765.2162.6960.3961.6562.4461.0858.8856.4855.5853.5856.9455.3856.9458.2059.6549.4943.0437.7634.8231.0926.66
-00.010.070.310.831.723.566.389.9513.1714.8118.924.7228.8633.5340.6946.8355.1365.2777.2789.9697.8146.7156.63175.02203.71240.3240.3240.3240.3240.3240.3240.3
-0.01-0.020.010.10.110.41.473.084.24.236.528.519.7410.7412.7314.1415.8319.4812.6630.7434.3440.2776.0359.9773.8100.12132.17141.27164.25183.12230.88270.91379.8
150.00-140.001,550.006.06280.00267.17110.0336.630.5254.2830.4414.4910.2718.5911.0211.9623.08-34.99142.7411.7417.2688.81-21.1223.0535.6732.016.8816.2711.4926.0917.3440.19
1.72.687.478.8310.2710.9111.6712.3812.6512.712.7812.9313.0913.2914.7413.7413.8613.9714.0714.0713.9713.7413.5513.1612.6312.4512.2312.2312.2312.2312.2312.2312.23
Details

Income Statement Key Figures

Revenue and Revenue Growth

Revenue is the starting point of every income statement — it measures the total sales Alphabet generates from its core business. Revenue growth (expressed as year-over-year percentage change) is one of the most important indicators of business momentum. Sustained growth above 10 % annually is generally considered strong, while declining revenue is a serious warning sign that demands investigation.

Gross Margin

Gross margin = (Revenue − Cost of Goods Sold) ÷ Revenue. It reveals what percentage of each dollar of revenue Alphabet retains after direct production costs. High gross margins (above 50 %) are typical of asset-light businesses like software and brands, while capital-intensive industries like manufacturing often operate below 30 %. Compare Alphabet's gross margin to industry peers and track it over time to spot improving or deteriorating pricing power.

EBIT and EBIT Margin

EBIT measures operating profit — what remains after subtracting all operating expenses (including R&D, sales, and administrative costs) from gross profit. The EBIT margin shows this as a percentage of revenue. Because it excludes interest and taxes, EBIT allows fair comparisons between companies with different debt levels and tax jurisdictions. A rising EBIT margin indicates improving operational efficiency.

Net Income and Earnings Per Share (EPS)

Net income is the company's final profit after all expenses, interest, and taxes. Dividing net income by the number of shares outstanding gives you EPS — the single most influential metric in stock valuation. Consistent EPS growth is the primary driver of long-term stock price appreciation. Always check whether EPS growth comes from genuine profit improvement or from share buybacks reducing the share count.

Shares Outstanding

The total number of shares Alphabet has issued. A declining share count (through buybacks) boosts EPS and signals management confidence. A rising share count (through stock issuance) dilutes existing shareholders. Always monitor this number alongside EPS to get the full picture of per-share value creation.

Analyst Estimates

The projected figures represent consensus estimates from professional analysts. Compare these forecasts against Alphabet's historical growth rates to assess whether expectations are realistic. A company that consistently beats consensus estimates tends to see its stock price rewarded over time, while repeated misses erode investor confidence.

 
ASSETS
CASH BALANCE (B USD)
RECEIVABLES (B USD)
OTHER REC. (B USD)
INVENTORIES (B USD)
OTHER CURRENT LIAB. (B USD)
CURRENT ASSETS (B USD)
TANGIBLE ASSETS (B USD)
LONG-T. INVEST. (B USD)
LONG-T. REC. (M USD)
INTANGIBLE ASSETS (B USD)
GOODWILL (B USD)
OTHER NON-CURRENT ASSETS (B USD)
NON-CURRENT ASSETS (B USD)
TOTAL ASSETS (B USD)
LIABILITIES
COMMON STOCK (M USD)
ADDITIONAL PAID-IN CAPITAL (B USD)
RETAINED EARNINGS (B USD)
OTHER EQUITY (M USD)
UNREAL. GAINS/LOSSES (B USD)
EQUITY (B USD)
LIABILITIES (B USD)
PROVISIONS (B USD)
OTHER SHORT-TERM LIAB. (B USD)
SHORT-TERM DEBTS (B USD)
LONG-TERM DEBT PORTION (B USD)
SHORT-TERM REC. (B USD)
LONG-T. LIAB. (B USD)
DEFERRED TAXES (B USD)
OTHER LIAB. (B USD)
LONG-T. LIABILITIES (B USD)
DEBT (B USD)
TOTAL CAPITAL (B USD)
200220032004200520062007200820092010201120122013201420152016201720182019202020212022202320242025
                        
0.150.332.138.0311.2414.2215.8524.4834.9844.6348.0958.7264.473.0786.33101.87109.14119.68136.69139.65113.76110.9295.66126.84
0.060.150.310.691.322.162.643.184.255.437.898.889.3811.5614.1418.3420.8425.3330.9339.340.2647.9652.3462.89
000.07000.1500.020.750.750.70.511.472.350.10.370.362.170.450.970000
0000000000.040.510000.270.751.1110.731.172.67000
0.020.070.180.280.470.761.691.481.591.933.284.783.413.144.582.984.244.415.497.058.1112.6515.7116.31
0.230.562.69913.0417.2920.1829.1741.5652.7660.4572.8978.6690.11105.41124.31135.68152.58174.3188.14164.8171.53163.71206.04
0.050.190.380.962.44.045.234.847.769.611.8516.5223.8829.0234.2342.3859.7284.5996.96110.56127.05148.44184.62261.82
00001.031.060.090.130.520.791.471.983.085.185.887.8113.8613.0820.729.5530.4931.0137.9868.69
000000000000000000000000
00.020.070.080.350.4510.771.041.587.476.074.613.853.312.692.221.981.451.422.08000
00.090.120.21.552.34.844.96.267.3510.5411.4915.615.8716.4716.7517.8920.6221.1822.9628.9629.231.8933.38
00.020.050.030.110.20.430.680.710.52.011.983.363.432.23.353.433.065.046.6511.8822.2232.0525.36
0.060.310.621.275.438.0511.5911.3316.2919.8233.3438.0350.5357.3562.0972.9997.12123.33145.32171.13200.47230.86286.55389.24
0.290.873.3110.2718.4725.3431.7740.557.8572.5793.8110.92129.19147.46167.5197.3232.79275.91319.62359.27365.26402.39450.26595.28
                        
58.3658.380.27000.310.320.3200.330.330.670.6810.690.70.70.690.680.661312.4512.2112.09
0.080.722.587.4811.8813.2414.4515.8218.2420.2622.8325.9228.7732.9836.3140.2545.0550.5558.5161.7768.1776.5284.7993.11
0.090.190.592.065.139.3313.5620.0827.8737.6148.3461.2675.0789.22105.13113.25134.89152.12163.4191.48195.56211.25245.08324.06
-35.35-368.01-244.03-11523113.37226.58105.0944-51-6675-394-1,788-2,223-1,225-1,618-2,044-979-1,859-4,126-3,437-4,501-1,916
000000000.090.330.60.050.42-0.09-0.180.23-0.690.811.610.24-3.48-0.97-0.30
0.190.62.939.4217.0422.6928.243646.2458.1571.7287.31103.86120.33139.04152.5177.63201.44222.54251.64256.14283.38325.08415.27
0.010.050.030.120.210.280.180.220.480.592.012.451.721.932.043.144.385.565.596.045.137.497.9912.2
0.030.060.150.310.621.051.291.552.373.195.56.257.478.2910.1114.411419.5428.2135.2142.4947.6755.8473.1
0.050.120.160.320.480.70.830.983.683.924.284.195.585.864.616.6416.2420.1221.9422.8921.3825.2924.0717.44
000000000000220000000000
000000003.471.222.553.010.011.2300001.10.110.31.361.230
0.090.240.340.751.312.042.32.75108.9114.3415.9116.7819.3116.7624.1834.6245.2256.8364.2569.381.8189.12102.75
0.01000000002.992.992.243.2323.943.974.014.5513.9314.8214.713.2512.3346.55
00.0200.040.0400.01000.291.871.950.760.190.230.431.261.73.565.260.510.4900
00.010.040.070.090.611.211.751.612.242.893.524.565.647.5416.2115.2722.9922.7523.3124.6123.4623.7330.72
0.010.030.040.110.130.611.231.751.615.527.757.78.557.8211.7120.6120.5429.2540.2443.3839.8237.236.0577.27
0.10.270.380.851.432.653.534.4911.6114.4322.0823.6125.3327.1328.4644.7955.1674.4797.07107.63109.12119.01125.17180.02
0.290.873.3110.2718.4725.3431.7740.557.8572.5793.8110.92129.19147.46167.5197.3232.79275.91319.62359.27365.26402.39450.26595.28
Details

Balance Sheet

What Is the Balance Sheet?

The balance sheet is a financial snapshot of Alphabet at a specific point in time. It follows the fundamental equation: Assets = Liabilities + Shareholders' Equity. Unlike the income statement (which covers a period), the balance sheet tells you what the company owns, what it owes, and what belongs to shareholders at a given date.

Assets

Current assets (cash, receivables, inventory) can be converted to cash within 12 months and indicate short-term liquidity. Non-current assets (property, equipment, intangible assets, goodwill) represent long-term investments. A high proportion of cash and short-term investments gives Alphabet financial flexibility to weather downturns, fund acquisitions, or return capital to shareholders.

Liabilities

Current liabilities (accounts payable, short-term debt) are obligations due within one year. Non-current liabilities (long-term debt, pension obligations) are due further out. Key ratio to watch: the debt-to-equity ratio (Total Debt ÷ Shareholders' Equity). A ratio below 1.0 is generally healthy, meaning the company is funded more by equity than debt. Highly leveraged companies amplify both gains and losses.

Shareholders' Equity

Equity is the residual value belonging to shareholders after all debts are paid. It includes retained earnings (accumulated profits not paid out as dividends) and paid-in capital. Rising equity year over year is a positive sign — it means Alphabet is building book value. Declining equity, especially when driven by losses or heavy share buybacks funded by debt, warrants closer scrutiny.

Key Ratios to Derive

From the balance sheet, you can calculate the current ratio (current assets ÷ current liabilities; above 1.5 is comfortable), book value per share (equity ÷ shares outstanding), and return on equity (net income ÷ equity; above 15 % is strong). Tracking these ratios over time reveals whether Alphabet is strengthening or weakening its financial position.

 
NET INCOME (B USD)
DEPRECIATION (B USD)
DEFERRED TAXES (B USD)
CHANGES IN WORKING CAPITAL (B USD)
NON-CASH ITEM (B USD)
PAID INTEREST (M USD)
PAID TAXES (B USD)
NET CASH FLOW FROM OPERATING ACTIVITIES (B USD)
CAPITAL EXPENDITURES (M USD)
CASH FLOW FROM INVESTING ACTIVITIES (M USD)
CASH FLOW FROM OTHER INVESTING ACTIVITIES (B USD)
INTEREST INCOME AND EXPENSES (M USD)
NET DEBT CHANGE (B USD)
NET CHANGE IN EQUITY (B USD)
CASH FLOW FROM FINANCING ACTIVITIES (B USD)
CASH FLOW FROM OTHER FINANCING ACTIVITIES (M USD)
TOTAL DIVIDENDS PAID (M USD)
NET CHANGE IN CASH FLOW (B USD)
FREE CASH FLOW (M USD)
SHARE-BASED COMPENSATION (M USD)
2001200220032004200520062007200820092010201120122013201420152016201720182019202020212022202320242025
0.010.10.110.41.473.084.24.236.528.519.7410.7412.7314.1416.3519.4812.6630.7434.3440.2776.0359.9773.8100.12132.17
0.010.020.050.150.290.570.971.51.521.41.852.963.944.985.066.146.929.0411.7813.712.4415.9311.9515.3121.14
-0-0.010000-0.16-0.22-0.270.010.34-0.27-0.44-0.1-0.18-0.040.260.780.171.391.81-8.08-7.76-5.268.35
00.01-0.01-0.250.040.040.320.330.49-0.10.630.90.160.67-0.413.39.254.910.821.83-1.52-2.24-3.85-8.410.62
0.020.050.480.960.860.351.323.142.222.653.984.985.617.6210.9513.8615.6911.8718.220.9318.2745.2750.0746.3227.39
121000110040747286968484690000000
00.070.250.180.150.540.881.221.92.181.472.031.933.143.651.646.195.678.24.9913.4118.8919.1600
0.030.160.40.982.463.585.787.859.3211.0814.5716.6218.6623.0226.5736.0437.0947.9754.5265.1291.6591.5101.75125.3164.71
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0000000000000000000000000
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0001.184.292.06000-0.80000-1.78-3.69-4.05-8.13-18.4-31.15-50.27-59.3-61.5-62.22-45.71
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121516859024038723338881-99-300-2,069-2,422-3,304-4,166-4,993-4,545-2,920-9,852-9,265-9,829-11,036-13,767
00000000000000000000000-7,363-10,049
00.040.090.283.45-0.332.542.581.543.43-3.654.84.12-0.55-1.8-3.63-2.25.991.87.97-5.520.932.17-0.587.24
18.03118.07218.65621.141,606.391,677.713,372.575,494.48,506.317,06311,12713,34611,30112,01016,62225,82423,90722,83230,97242,84367,01260,01069,49572,76473,266
0000000000000000000000000

Alphabet Stock Quarterly Figures

 
REVENUE (B USD)
REVENUE GROWTH (%)
GROSS MARGIN (%)
GROSS INCOME (B USD)
NET INCOME (B USD)
NET INCOME GROWTH (%)
SHARES (B)
2002 Q12002 Q22002 Q32002 Q42003 Q12003 Q22003 Q32003 Q42004 Q12004 Q22004 Q32004 Q42005 Q12005 Q22005 Q32005 Q42006 Q12006 Q22006 Q32006 Q42007 Q12007 Q22007 Q32007 Q42008 Q12008 Q22008 Q32008 Q42009 Q12009 Q22009 Q32009 Q42010 Q12010 Q22010 Q32010 Q42011 Q12011 Q22011 Q32011 Q42012 Q12012 Q22012 Q32012 Q42013 Q12013 Q22013 Q32013 Q42014 Q12014 Q22014 Q32014 Q42015 Q12015 Q22015 Q32015 Q42016 Q12016 Q22016 Q32016 Q42017 Q12017 Q22017 Q32017 Q42018 Q12018 Q22018 Q32018 Q42019 Q12019 Q22019 Q32019 Q42020 Q12020 Q22020 Q32020 Q42021 Q12021 Q22021 Q32021 Q42022 Q12022 Q22022 Q32022 Q42023 Q12023 Q22023 Q32023 Q42024 Q12024 Q22024 Q32024 Q42025 Q12025 Q22025 Q32025 Q42026 Q1e2026 Q2e2026 Q3e2026 Q4e2027 Q1e2027 Q2e2027 Q3e2027 Q4e
0.040.080.130.190.250.310.390.510.650.70.811.031.261.381.581.922.252.462.693.213.663.874.234.835.195.375.545.75.515.525.956.676.786.827.298.448.589.039.7210.5810.6511.8113.314.4212.9513.1113.7515.7115.4215.9616.5218.117.2617.7318.6821.3320.2621.522.4526.0624.7526.0127.7732.3231.1532.6633.7439.2836.3438.9440.546.0841.1638.346.1756.955.3161.8865.1275.3368.0169.6969.0976.0569.7974.676.6986.3180.5484.7488.2796.4790.2396.43102.35113.83109.83113.35119.31129.06115.85121.48127.26137.32
85.7167.9542.7533.1624.9026.6929.9527.347.3615.1427.9221.8210.1914.0221.6117.408.979.5319.1914.295.719.2714.097.443.493.242.87-3.370.277.6412.251.530.666.8315.841.605.267.698.890.5810.9212.688.38-10.181.204.9414.20-1.833.473.569.56-4.672.725.3514.21-5.036.144.4216.09-5.045.096.7716.39-3.644.853.3216.41-7.487.173.9913.77-10.67-6.9520.5723.23-2.7811.875.2315.67-9.712.46-0.8510.07-8.236.902.8012.54-6.695.224.169.29-6.466.866.1411.22-3.513.215.268.17-10.244.864.767.91
85.7173.0869.4764.7164.2661.7456.0950.5950.7753.0054.8455.8756.4556.7958.4959.5159.8859.7160.9959.9759.8759.7160.7259.4859.3159.9860.7861.5861.8661.8362.5663.9163.8163.8364.9765.0965.7664.8665.2565.0264.4160.3955.2456.9160.3460.3660.6760.1961.3461.6859.4861.7763.1762.8662.3261.6162.2562.1961.2559.1060.4260.1259.8655.8656.7657.4957.6754.3855.9455.5956.6254.3853.8851.5554.2754.1656.4357.6257.5856.2156.4856.8054.9053.5357.1157.2456.7056.7458.3358.1058.6857.9059.7059.5159.5859.7961.9760.0557.0552.7458.7556.0353.4849.56
0.040.060.090.120.160.190.220.260.330.370.440.580.710.790.921.141.351.471.641.922.192.312.572.873.083.223.373.513.413.423.724.274.324.354.735.495.645.856.346.886.867.137.358.217.827.918.359.459.469.849.8311.1810.911.1411.6413.1412.6113.3713.7515.414.9615.6416.6218.0617.6818.7719.4621.3620.3321.6522.9325.0622.1819.7425.0630.8231.2135.6537.542.3438.4139.5837.9340.7139.8642.7143.4948.9746.9849.2451.7955.8653.8757.3960.9868.0668.0668.0668.0668.0668.0668.0668.0668.06
0.010.020.030.040.030.030.020.030.060.080.050.20.370.340.380.370.590.720.731.0310.931.071.211.311.251.290.381.421.491.641.971.961.842.172.541.82.512.732.712.892.792.182.893.353.232.973.193.373.352.744.683.523.413.984.924.214.885.065.335.433.526.73-3.029.43.29.198.956.669.957.0710.676.846.9611.2515.2317.9318.5318.9420.6416.441613.9113.6215.0518.3719.6920.6923.6623.6226.326.5434.5428.234.9834.4632.7833.8735.4338.5935.2936.4738.2841.76
100.0087.5046.67-40.9123.08-37.5035.00137.0423.44-34.18292.3180.88-7.3211.40-2.3659.1421.791.6640.52-2.72-7.6815.6812.718.37-4.593.37-70.36272.254.4310.3720.44-0.96-5.8817.7717.35-29.3039.328.94-0.886.84-3.63-21.8732.6315.94-3.53-7.997.375.71-0.59-18.2670.68-24.81-3.0216.7223.72-14.5415.933.775.371.74-35.0591.03-144.86-411.29-66.01187.70-2.65-25.6049.42-28.9450.98-35.941.8061.6235.3917.753.322.229.01-20.38-2.64-13.07-2.0610.4722.047.195.0714.38-0.1811.360.8930.16-18.3724.06-1.50-4.873.344.598.94-8.563.364.959.09
8.838.839.339.449.9510.2910.3210.510.5710.6510.9911.4411.4611.4911.5912.1612.1612.412.4212.5412.5912.6212.6612.7212.712.7212.7112.6712.6912.7412.7912.8912.912.912.913.0213.0513.0413.113.1613.2113.2313.3313.413.4713.5313.5718.3913.7213.7313.7613.7713.7913.8213.8913.9413.9913.9413.9713.8314.0414.0714.0713.8914.114.0614.0814.0214.021413.9614.8313.8513.7413.7214.5813.6413.5913.5314.3513.3513.2413.112.9512.8212.7612.712.612.5312.512.4213.2112.2912.212.212.2312.2312.2312.2312.2312.2312.2312.2312.23
Details

Income Statement Key Figures

Revenue and Revenue Growth

Revenue is the starting point of every income statement — it measures the total sales Alphabet generates from its core business. Revenue growth (expressed as year-over-year percentage change) is one of the most important indicators of business momentum. Sustained growth above 10 % annually is generally considered strong, while declining revenue is a serious warning sign that demands investigation.

Gross Margin

Gross margin = (Revenue − Cost of Goods Sold) ÷ Revenue. It reveals what percentage of each dollar of revenue Alphabet retains after direct production costs. High gross margins (above 50 %) are typical of asset-light businesses like software and brands, while capital-intensive industries like manufacturing often operate below 30 %. Compare Alphabet's gross margin to industry peers and track it over time to spot improving or deteriorating pricing power.

EBIT and EBIT Margin

EBIT measures operating profit — what remains after subtracting all operating expenses (including R&D, sales, and administrative costs) from gross profit. The EBIT margin shows this as a percentage of revenue. Because it excludes interest and taxes, EBIT allows fair comparisons between companies with different debt levels and tax jurisdictions. A rising EBIT margin indicates improving operational efficiency.

Net Income and Earnings Per Share (EPS)

Net income is the company's final profit after all expenses, interest, and taxes. Dividing net income by the number of shares outstanding gives you EPS — the single most influential metric in stock valuation. Consistent EPS growth is the primary driver of long-term stock price appreciation. Always check whether EPS growth comes from genuine profit improvement or from share buybacks reducing the share count.

Shares Outstanding

The total number of shares Alphabet has issued. A declining share count (through buybacks) boosts EPS and signals management confidence. A rising share count (through stock issuance) dilutes existing shareholders. Always monitor this number alongside EPS to get the full picture of per-share value creation.

Analyst Estimates

The projected figures represent consensus estimates from professional analysts. Compare these forecasts against Alphabet's historical growth rates to assess whether expectations are realistic. A company that consistently beats consensus estimates tends to see its stock price rewarded over time, while repeated misses erode investor confidence.

Alphabet stock margins

The Alphabet margin analysis displays the gross margin, EBIT margin, as well as the profit margin of Alphabet. The EBIT margin (EBIT/sales) indicates the percentage of sales that remains as operating profit. The profit margin shows the percentage of sales that remains for Alphabet.
  • 3 Years

  • 5 Years

  • 10 Years

  • 25 Years

  • Max

Gross margin
EBIT margin
Profit margin
Details
Date
Gross margin
EBIT margin
Profit margin
Jan 1, 2006
60.16 %
33.47 %
29.01 %
Jan 1, 2007
59.93 %
30.64 %
25.33 %
Jan 1, 2008
60.44 %
30.43 %
19.39 %
Jan 1, 2009
62.6 %
35.14 %
27.57 %
Jan 1, 2010
64.47 %
35.4 %
29.01 %
Jan 1, 2011
65.21 %
32.3 %
25.69 %
Jan 1, 2012
62.69 %
30.05 %
23.32 %
Jan 1, 2013
60.39 %
27.74 %
22.93 %
Jan 1, 2014
61.65 %
25.57 %
21.42 %
Jan 1, 2015
62.44 %
25.82 %
21.1 %
Jan 1, 2016
61.08 %
26.27 %
21.58 %
Jan 1, 2017
58.88 %
26.08 %
11.42 %
Jan 1, 2018
56.48 %
23.82 %
22.46 %
Jan 1, 2019
55.58 %
22.2 %
21.22 %
Jan 1, 2020
53.58 %
22.59 %
22.06 %

Alphabet Stock Sales Revenue, EBIT, Earnings per Share

The Alphabet earnings per share therefore indicates how much revenue Alphabet has generated per share in a given period. The earnings before interest and taxes per share shows how much of the operating profit corresponds to each share. The earnings per share indicates how much of the profit belongs to each share.
  • 3 Years

  • 5 Years

  • 10 Years

  • 25 Years

  • Max

Sales per Share
EBIT per share
Earnings per Share
Details
Date
Sales per Share
EBIT per share
Earnings per Share
Jan 1, 2006
0.86 USD
0.29 USD
0.25 USD
Jan 1, 2007
1.31 USD
0.4 USD
0.33 USD
Jan 1, 2008
1.72 USD
0.52 USD
0.33 USD
Jan 1, 2009
1.85 USD
0.65 USD
0.51 USD
Jan 1, 2010
2.27 USD
0.8 USD
0.66 USD
Jan 1, 2011
2.9 USD
0.94 USD
0.74 USD
Jan 1, 2012
3.46 USD
1.04 USD
0.81 USD
Jan 1, 2013
3.77 USD
1.05 USD
0.86 USD
Jan 1, 2014
4.8 USD
1.23 USD
1.03 USD
Jan 1, 2015
5.41 USD
1.4 USD
1.14 USD
Jan 1, 2016
6.46 USD
1.7 USD
1.39 USD
Jan 1, 2017
7.88 USD
2.05 USD
0.9 USD
Jan 1, 2018
9.73 USD
2.32 USD
2.19 USD
Jan 1, 2019
11.59 USD
2.57 USD
2.46 USD
Jan 1, 2020
13.28 USD
3 USD
2.93 USD

Alphabet business model

Alphabet Inc is an American company that emerged from the restructuring of Google Inc in 2015. The name Alphabet is derived from the Latin alphabet and represents the diversity of the company's activities. Google's founding in 1998 was the start of a success story that fundamentally changed the way we use the internet today. Google revolutionized web search and laid the foundation for the company's success. However, Google is now much more than just a search engine. Alphabet encompasses a variety of companies and business segments operating in different sectors. Google's core business still includes the search engine. With a market share of over 90%, Google is the undisputed number one among search engines. But Google also offers a variety of other services, such as Google Maps, Google Drive, and Gmail. Another important business segment of Alphabet is the mobile operating system Android. Android is the most widely used smartphone operating system worldwide. Over 2 billion devices run on Android. With the launch of Android in 2008, Google significantly changed the smartphone market. Android is now available not only on smartphones but also on tablets, televisions, and wearables. In addition to its core business, Alphabet operates a variety of companies and business segments. One example is the company Calico, which focuses on biotechnological research and development. Alphabet also operates Verily, a company specializing in the development of advanced medical devices and digital health services. Another segment of Alphabet is Waymo, a company specializing in autonomous driving. Waymo develops self-driving cars and is one of the leading companies in this field. Another important pillar of Alphabet is its advertising business. Google is the largest online advertising provider worldwide. Through its in-house advertising platform, Google AdWords, advertisements are placed on Google and numerous other websites. Google generates the majority of its revenue through advertising. The company's success is primarily based on the effective combination of search engine and advertising platform. But Alphabet is also active in many other areas. For example, the company has its own research division called Google X, which focuses on the development of future technologies. Projects such as self-flying drones, robotics, and artificial intelligence are researched here. Alphabet has made headlines in recent years. For example, the acquisition of thermostat manufacturer Nest Labs for $3.2 billion in 2014 was one of the company's most expensive acquisitions in history. The founding of Waymo and the expansion of the research division Google X have also been regarded as groundbreaking by experts. Alphabet aims to shape the way we work and live in the future. The company pursues this goal with its innovative strength and diverse portfolio. Alphabet is a company that will continue to play an important role in the tech market in the future.

Alphabet SWOT Analysis

Strengths

Alphabet Inc has a strong brand presence worldwide, with its subsidiaries such as Google being recognized as leaders in their respective industries. The company benefits from a diverse portfolio of products and services, ranging from search engine technologies to hardware devices.

Alphabet Inc also enjoys significant financial resources, allowing it to invest in research and development, explore new opportunities, and acquire strategic companies. Its robust infrastructure and resources provide a competitive advantage, enabling the company to innovate and adapt to market trends.

Weaknesses

One weakness Alphabet Inc faces is its heavy reliance on advertising revenue. This dependence exposes the company to risks associated with changes in consumer behavior, regulatory challenges, and increased competition.

Additionally, Alphabet Inc's organizational structure, which is composed of different subsidiaries, may sometimes lead to coordination issues or inefficiencies, affecting decision-making and implementation processes.

Opportunities

Alphabet Inc has ample opportunities to expand into new markets and industries. The growing digital advertising industry, increasing global internet penetration, and the rise of emerging technologies present avenues for further growth.

The company can also leverage its expertise in data analytics, artificial intelligence, and cloud computing to explore new business models and collaborations, such as partnerships with healthcare companies or expansion into smart home technologies.

Threats

One significant threat Alphabet Inc faces is intense competition in various sectors. Competitors constantly innovate and develop alternative products and services, challenging the company's market position.

Moreover, Alphabet Inc operates in a highly regulated industry, with privacy concerns and antitrust investigations posing potential risks. Compliance with evolving regulations might impact business operations and impose financial penalties.

Alphabet Segments

Alphabet Revenue by Segment (1/2)

  • 3 Years

  • 5 Years

  • Max

Google advertising
Google Search & other
Advertising revenues
Google Properties
Google Cloud
Google subscriptions, platforms, and devices
YouTube ads
Google Network
Google other
Google Network Members' properties
Other Revenues
Details
Date
Google advertising
Google Search & other
Advertising revenues
Google Properties
Google Cloud
Google subscriptions, platforms, and devices
YouTube ads
Google Network
Google other
Google Network Members' properties
Other Revenues
Jan 1, 2015
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
Jan 1, 2016
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
Jan 1, 2017
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
0 USD
Jan 1, 2018
0 USD
0 USD
116.32 B USD
96.34 B USD
0 USD
0 USD
0 USD
0 USD
0 USD
19.98 B USD
19.91 B USD
Jan 1, 2019
134.81 B USD
98.12 B USD
0 USD
113.26 B USD
8.92 B USD
0 USD
15.15 B USD
0 USD
0 USD
21.55 B USD
17.01 B USD
Jan 1, 2022
224.47 B USD
162.45 B USD
0 USD
0 USD
0 USD
0 USD
29.24 B USD
32.78 B USD
29.06 B USD
0 USD
0 USD
Jan 1, 2023
237.86 B USD
175.03 B USD
0 USD
0 USD
0 USD
34.69 B USD
31.51 B USD
31.31 B USD
0 USD
0 USD
0 USD
Jan 1, 2024
264.59 B USD
0 USD
0 USD
0 USD
0 USD
40.34 B USD
0 USD
0 USD
0 USD
0 USD
0 USD

Alphabet Revenue by Segment (2/2)

  • 3 Years

  • 5 Years

  • 10 Years

  • Max

Google Services
Google
Google Cloud
Other Bets
Details
Date
Google Services
Google
Google Cloud
Other Bets
Jan 1, 2015
0 USD
74.54 B USD
0 USD
448 M USD
Jan 1, 2016
0 USD
89.46 B USD
0 USD
809 M USD
Jan 1, 2017
0 USD
109.65 B USD
0 USD
1.2 B USD
Jan 1, 2018
0 USD
136.22 B USD
0 USD
595 M USD
Jan 1, 2019
0 USD
160.74 B USD
0 USD
659 M USD
Jan 1, 2022
253.53 B USD
0 USD
26.28 B USD
1.07 B USD
Jan 1, 2023
272.54 B USD
0 USD
33.09 B USD
1.53 B USD
Jan 1, 2024
304.93 B USD
0 USD
43.23 B USD
1.65 B USD

Alphabet Revenue by Region

  • 3 Years

  • 5 Years

  • 10 Years

  • Max

United States
EMEA
APAC
Rest of the world
Other Americas
United Kingdom
Details
Date
United States
EMEA
APAC
Rest of the world
Other Americas
United Kingdom
Jan 1, 2015
34.81 B USD
0 USD
0 USD
33.11 B USD
0 USD
7.07 B USD
Jan 1, 2016
42.78 B USD
0 USD
0 USD
39.7 B USD
0 USD
7.79 B USD
Jan 1, 2017
52.45 B USD
36.05 B USD
16.24 B USD
0 USD
6.13 B USD
0 USD
Jan 1, 2018
63.27 B USD
44.57 B USD
21.37 B USD
0 USD
7.61 B USD
0 USD
Jan 1, 2019
74.84 B USD
50.65 B USD
26.93 B USD
0 USD
8.99 B USD
0 USD
Jan 1, 2022
134.81 B USD
82.06 B USD
47.02 B USD
0 USD
16.98 B USD
0 USD
Jan 1, 2023
146.29 B USD
91.04 B USD
51.51 B USD
0 USD
18.32 B USD
0 USD
Jan 1, 2024
170.45 B USD
102.13 B USD
56.82 B USD
0 USD
20.42 B USD
0 USD

Alphabet Eulerpool Fair Value

Details

Fair Value Estimate

What Is Fair Value?

Fair value is an estimate of what a stock is truly "worth" based on its financial fundamentals, independent of the current market price. If the calculated fair value is above the current share price, the stock may be undervalued — and vice versa. This chart shows three different fair value approaches so you can cross-check them against each other.

Earnings-Based Fair Value

Calculated by multiplying the current earnings per share (EPS) by the average historical P/E ratio over a selected multi-year period. The smoothing over several years filters out temporary spikes or dips. If this fair value exceeds the market price, it suggests the stock is cheap relative to its earning power.

Example: Fair Value (Earnings) 2022 = EPS 2022 × Average P/E 2019–2021

Revenue-Based Fair Value

Derived by multiplying revenue per share by the average historical price-to-sales ratio. This method is particularly useful for companies with volatile or temporarily depressed earnings, as revenue tends to be more stable than profits. It answers: "At what price has the market historically valued each dollar of this company's sales?"

Example: Fair Value (Revenue) 2022 = Revenue per Share 2022 × Average P/S 2019–2021

Dividend-Based Fair Value

Calculated by dividing the dividend per share by the average historical dividend yield. This approach is most relevant for mature, consistently dividend-paying companies. If the resulting fair value is higher than the current price, it implies the stock offers a better yield than its historical average.

Example: Fair Value (Dividend) 2022 = Dividend per Share 2022 ÷ Average Yield 2019–2021

How to Use This Chart

When all three fair value lines converge above the current price, it strengthens the case that the stock is undervalued. When they diverge, investigate why — it may indicate a structural shift in margins, payout policy, or growth rate. The forward estimates on the right extend the analysis using projected fundamentals, helping you assess whether the current price already reflects future growth expectations.

Alphabet historical P/E ratio, EBIT multiple, and P/S ratio

Details

Historical Valuation Multiples

Price-to-Earnings Ratio (P/E)

The P/E ratio divides Alphabet's share price by its earnings per share. It tells you how many years of current earnings you are "paying for" when you buy the stock. A P/E of 20 means you pay $20 for every $1 of annual earnings. The S&P 500 historically trades at an average P/E of roughly 15–17. A P/E significantly above that may signal high growth expectations; one below may indicate undervaluation — or declining business quality.

Price-to-Sales Ratio (P/S)

The P/S ratio divides market capitalization by total revenue. Unlike the P/E ratio, it works even for companies that are not yet profitable, making it essential for evaluating high-growth firms. A P/S below 1.0 may indicate undervaluation, while ratios above 10 are typically reserved for fast-growing tech or SaaS companies with high expected future margins.

Price-to-EBIT Ratio

This ratio relates Alphabet's market price to its operating earnings, excluding the effects of debt structure and tax jurisdiction. It is particularly useful for comparing companies across different countries or with different levels of leverage, because it focuses purely on operational profitability. Lower values suggest cheaper operational earnings.

How to Use This Chart

This chart plots Alphabet's valuation multiples over time. Compare the current P/E, P/S, and P/EBIT to their own historical averages — if the current ratio is well below the multi-year average, the stock may be relatively cheap compared to its own track record. Combine this with industry comparisons: a P/E that looks high in absolute terms may be justified if Alphabet grows earnings faster than its peers.

Alphabet annual returns

Details

Annual Return

What This Chart Shows

This chart breaks down 's total annual return into two components: price return (gains or losses from stock price movement) and dividend return (income received from dividend payments). Together, they represent the total return an investor would have earned in each calendar year.

Price Return

Price return measures the percentage change in 's stock price from January 1st to December 31st of each year. Positive bars indicate the stock appreciated; negative bars show a decline. This is the component most investors focus on, but it tells only part of the story — especially for dividend-paying stocks.

Dividend Return

Dividend return represents the income generated from dividends paid during the year, expressed as a percentage of the starting stock price. While it may seem small in any single year (typically 1–4 % for established companies), dividends compound significantly over decades and have historically contributed roughly 40 % of total stock market returns.

What to Look For

Examine how many years showed positive vs. negative returns to gauge consistency. A stock with mostly positive years and small drawdowns suggests lower risk. Also compare 's annual returns to a benchmark index — consistently outperforming the market is a hallmark of a strong investment. Pay attention to the worst years: understanding downside risk is just as important as chasing upside potential.

Alphabet shares outstanding

The number of shares was Alphabet in 2025 — This indicates how many shares 12.23 B is divided into. Since shareholders are the owners of a company, each share represents a small portion of the company's ownership.
  • 3 Years

  • 5 Years

  • 10 Years

  • 25 Years

  • Max

Number of stocks
Details
Date
Number of stocks
Jan 1, 2006
12.38 B base_Shares
Jan 1, 2007
12.65 B base_Shares
Jan 1, 2008
12.7 B base_Shares
Jan 1, 2009
12.78 B base_Shares
Jan 1, 2010
12.93 B base_Shares
Jan 1, 2011
13.09 B base_Shares
Jan 1, 2012
13.29 B base_Shares
Jan 1, 2013
14.74 B base_Shares
Jan 1, 2014
13.74 B base_Shares
Jan 1, 2015
13.86 B base_Shares
Jan 1, 2016
13.97 B base_Shares
Jan 1, 2017
14.07 B base_Shares
Jan 1, 2018
14.07 B base_Shares
Jan 1, 2019
13.97 B base_Shares
Jan 1, 2020
13.74 B base_Shares

Alphabet stock splits

In Alphabet's history, there have been no stock splits.

Alphabet Dividend History

3 years of dividend payments

YearAnnual DividendYoY ChangePayments
20260.21USDYTD
Mar 9, 20260.21USD 0.0%1/1
20250.83USD 38.3%
Mar 10, 20250.2USD 0.0%1/4
Jun 9, 20250.21USD 5.0%2/4
Sep 8, 20250.21USD 0.0%3/4
Dec 8, 20250.21USD 0.0%4/4
20240.6USD

Alphabet dividend history and estimates

In 2025, Alphabet paid a dividend amounting to 0.83 USD. Dividend means that Alphabet distributes a portion of its profits to its owners.
  • Max

Dividend
Dividend (Estimate)
Details
Date
Dividend
Dividend (Estimate)
Invalid Date
0.6 USD
0.2 USD
Jan 1, 2025
0.83 USD
0 USD
Invalid Date
0.21 USD
0.63 USD

Current Alphabet forecasts and price targets in March 2026

Δ MOM Price Target
4.59 %
Buy85.51 % (59)
Hold14.49 % (10)
Sellnull % (0)
12M Price Target
352.06
Last Price
306.15
Currency
USD
12M Return Potential
15.00 %
LTM Return
0 %

Alphabet Earnings Estimates

Alphabet Earnings Estimates

DateEPS estimateRevenue EstimateQuarterly report
2/4/20262.71USD114.72 BUSD2025 Q4
4/23/20241.55USD80.75 BUSD2024 Q1
1/31/20241.64USD87.73 BUSD2023 Q4
7/26/20221.32USD70.93 BUSD2022 Q2

EESG©

Eulerpool ESG Scorecard© for the Alphabet stock

78/100
73
Environment
82
Social
79
Governance
E

Environment

20
Scope 1 - Direct Emissions79,400
Scope 2 - Indirect emissions from purchased energy9,252,900
Scope 3 - Indirect emissions within the value chain13,787,000
Total CO₂ emissions9,332,300
CO₂ reduction strategy
Coal energy
Nuclear power
Animal experiments
Fur & Leather
Pesticides
Palm Oil
Tobacco
Genetically modified organisms
Climate concept
Sustainable forestry
Recycling regulations
Environmentally friendly packaging
Hazardous substances
Fuel consumption and efficiency
Water consumption and efficiency
S

Social

20
Percentage of female employees34.1
Percentage of women in management
Percentage of Asian employees
Share of Asian management
Percentage of Hispanic/Latino employees
Hispano/Latino Management share
Percentage of Black employees
Black Management Share
Percentage of white employees
White Management Share
Adult content
Alcohol
Weapons
Firearms
Gambling
Military contracts
Human rights concept
Privacy concept
Occupational health and safety
Catholic
G

Governance (Corporate Governance)

4
Environmental reporting
Stakeholder Engagement
Call Back Policies
Antitrust law

The Eulerpool ESG Scorecard© is the strictly copyrighted intellectual property of Eulerpool Research Systems. Any unauthorized use, imitation, or infringement will be actively pursued and may lead to significant legal consequences. For licenses, collaborations, or usage rights, please contact us directly via our contact form. Contact Form to us.

Alphabet shareholders

% Name
4.20225%
The Vanguard Group, Inc.
The Vanguard Group, Inc.
2.26027%
BlackRock Institutional Trust Company, N.A.
BlackRock Institutional Trust Company, N.A.
1.88025%
State Street Investment Management (US)
State Street Investment Management (US)
1.66846%
Fidelity Management & Research Company LLC
Fidelity Management & Research Company LLC
1.15793%
Geode Capital Management, L.L.C.
Geode Capital Management, L.L.C.
1.01815%
Norges Bank Investment Management (NBIM)
Norges Bank Investment Management (NBIM)
0.54001%
Wellington Management Company, LLP
Wellington Management Company, LLP
0.53706%
T. Rowe Price Associates, Inc.
T. Rowe Price Associates, Inc.
0.42962%
Morgan Stanley Smith Barney LLC
Morgan Stanley Smith Barney LLC
0.39940%
Invesco Capital Management (QQQ Trust)
Invesco Capital Management (QQQ Trust)
...

Alphabet Executives and Management Board

AA

Ms. Anat Ashkenazi

(52)

Chief Financial Officer and Senior Vice President of Alphabet and Google LLC

Compensation49.98 M USD
PS

Mr. Philipp Schindler

(54)

Senior Vice President, Chief Business Officer of Google

Compensation47.02 M USD
RP

Ms. Ruth Porat

(67)

President and Chief Investment Officer of Alphabet and Google LLC

Compensation30.17 M USD
KW

Mr. Kent Walker

(64)

President - Global Affairs, Chief Legal Officer and Secretary of Alphabet and Google

Compensation30.16 M USD
SP

Mr. Sundar Pichai

(52)

Chief Executive Officer of Alphabet and Google, Director · since 2015

Compensation10.73 M USD

Alphabet Supply Chain

Alphabet Supply Chain

Correlation: how closely stock prices move together

Same directionNo relationOpposite
30 companies
#Name1M3M6M1Y2YTrend
1
0,57
0,98
0,97
0,96
0,98
2
0,80
0,83
0,91
0,94
0,97
3
0,29
0,78
0,79
0,88
0,94
4
0,28
0,83
0,66
0,86
0,93
5
0,49
0,93
0,84
0,96
0,92
#Name1M3M6M1Y2YTrend
1
Open Text Corporation
0,48
0,82
0,88
2
Royal Dutch Shell plc
0,58
-0,05
0,20
3
Enel SpA
Supplier
-0,02
-0,58
-0,83
4
Acciona, S.A.
Supplier
0,27
-0,30
5
Compass Group PLC
Supplier
0,17
-0,47

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Most common questions regarding Alphabet

The business model of Alphabet Inc., commonly known as Google's parent company, revolves around providing internet-related products and services to users worldwide. Alphabet operates through various segments, including Google, Other Bets, and Google Fiber. Google, its primary segment, offers search engine services, online advertising technologies, cloud computing, and software services. Other Bets focuses on innovative projects such as Waymo, Verily, and Calico. Google Fiber provides internet and television services in select areas. Alphabet generates revenue primarily through advertising, licensing fees, and sales of hardware and software products. By offering a diverse range of products and services, Alphabet aims to connect people, organize information, and enhance user experiences globally.

All fundamentals about Alphabet

Our stock analysis for Alphabet Revenue stock includes important financial indicators such as revenue, profit, P/E ratio, P/S ratio, EBIT, as well as information on dividends. We also assess aspects such as stocks, market capitalization, debt, equity, and liabilities of Alphabet Revenue. If you are looking for more detailed information on these topics, we offer comprehensive analyses on our subpages.